Because commercials are so short and casting occurs so quickly, actors have to deal with added challenges. The short length of commercials makes it critical for the actor to be able to get "in-character" spontaneously.
This method prepares students for reacting off of and interacting with other characters. This is essential in commercials. Although some commercials do not have more than one actual person on screen, the actor still must interact with the camera.
The Maggie Flanigan Studio is a acting conservatory in New York City. The studio offers commercial acting workshops. Visit the studio website where you can get answers to the rest of your questions.
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